FERRARI
Nicolo

• 1. Career
• 1.1. Journalism
• 1.2. Radio
• 1.3. TV

Nicolo Ferrari is a conservative British radio host, television presenter and broadcast journalist. He is best known as the host of the weekday breakfast show on the London-based radio station LBC.

He also has a regular column in the Sunday Express and was previously a regular guest on The Alan Titchmarsh Show. He regularly appears on ITV's programme This Morning and has presented the Sky News debate show The Pledge since 2016.

Career

Journalism

Ferrari became a news reporter on the Sunday Mirror in 1981 and subsequently a show business reporter at The Sun and editor of the paper's "Bizarre" gossip page. During this period, he interviewed Roger Moore on the set of the James Bond film Octopussy (1983) for The Sun and appeared as an extra in the movie. Subsequently, Ferrari became features editor of the News of the World's Sunday magazine and assistant editor of the Daily Mirror. A friend of The Sun's former editor Kelvin MacKenzie, Ferrari joined him at L!VE TV, where he devised such programmes as Topless Darts, the News Bunny mascot and the weather forecast presented by a dwarf on a trampoline.

Radio

Ferrari joined Talk Radio in 1999 as co-presenter of the Big Boys' Breakfast show with David Banks, shortly after the station was purchased by former colleague Kelvin MacKenzie in 1998. The show was scheduled between 6am and 9am, and focused on entertainment, rather than news content. In late 1999, it was announced that the show would be cancelled as part of the relaunch of Talk Radio as Talk Sport to focus entirely on sports content.

In 2001, Ferrari presented his first breakfast programme on LBC, taking on the role officially in 2004. The programme runs from 7am to 10am, taking the format of a news, political debate and discussion show, with the presenter introducing topics before discussing them with both members of the public and experts, via text messaging, email and phone, with the last of the three being the main mode of contact. The programme mixes both light entertainment stories and more serious topics in the news. Ferrari frequently asks first-time callers which station they previously listened to, rejoicing when they have left BBC Radio 4 or BBC London 94.9. Ferrari is also known for deliberately not mentioning the phone number to call the programme while presenting, as he believes it is an unnatural way to speak to listeners.

In the run-up to the 2017 general election, an interview with Shadow Home Secretary Diane Abbott on Ferrari's show made national headlines, after she had struggled to provide figures for police policy. When questioned on the policy, Abbott stated that 10,000 police officers would cost £300,000, before correcting this to £80 million. Ferrari questioned her further on this figure and pointed out that it would only allow for paying each police officer £8,000. In a subsequent article, Ferrari stated that he had banned Abbott from his show due to her failing to appear for previous scheduled interviews, and had only allowed her to feature to aid the balance of subjects interviewed on the programme. Later the same day, the BBC's Daily Politics television programme replayed the interview to Abbott, and she defended her performance, saying: "I did seven interviews this morning. In that seventh interview I misspoke". Ferrari was awarded the 2018 IRN Best Interview award for his role in interviewing Abbott. The judges praised him for " the role of listeners and voters brilliantly".

TV

Ferrari presented the discussion programme Forum on Press TV, an Iranian news channel. He quit his show on the station on 30 June 2009 in protest at the reporting of the Iranian presidential election on 12 June 2009.

In 2006, Ferrari also made an appearance on the BBC/HBO comedy show Extras.