OnlyFans to Save Tours

Pop singer Kate Nash has opened up about her decision to join OnlyFans, framing it as a bold move to take control of her career while shedding light on the financial challenges faced by artists. Addressing critics who labeled the choice "sad," Nash, 37, emphasized her focus on agency and sustainability in an increasingly unsupportive music industry.

Last weekend, Nash unveiled her tongue-in-cheek "Butts for Tour Buses" campaign, highlighting the rising costs of touring — including travel, accommodation, crew salaries, and promotion. Reflecting on the motivation behind this unconventional step, Nash shared:

"The 'Foundations' singer shared with The Independent that touring had become overwhelming, saying, 'These tours were taking a toll on me. I was under so much pressure and needed a way out.' That’s when inspiration struck. 'I thought, why not leverage my bum to support my tours? It’s cheeky, attention-grabbing, and honestly, a resource I’m comfortable benefiting from.'"

Nash highlighted the overwhelmingly supportive reaction from fans, though she acknowledged some criticism from what she described as "non-liberal feminists." Unbothered by the backlash, she confidently stated, "I’m an adult, and I have the freedom to make my own choices. This is about reinvesting in myself and fueling my creative ventures."

She also addressed the broader issue at hand: the economic struggles plaguing the music industry. Rising costs have led many artists to cancel tours, forcing them to seek alternative income sources to sustain their careers. A 2023 survey revealed that over half of professional musicians in the UK earn less than £14,000 annually from their music, while 53% rely on side jobs to make ends meet.

Nash sees herself as a voice for change in an industry that she believes has failed its artists. Citing the efforts of organizations like the Music Venue Trust, which supports grassroots venues and musicians, she called for greater action: "Our industry has failed us. It’s not sustainable. Everyone is struggling, and we just need to be honest about that."

Kate Nash’s OnlyFans venture isn’t just about her —i t’s about challenging norms and advocating for an industry that values its creators. Nash will continue her sold-out tour with stops in Brighton on 29 November and London next April at the Kentish Town Forum.