Company

Companies England

Nuts magazine

Nuts magazine

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Description

Nuts was a British lads' mag published weekly in the United Kingdom on Tuesdays from 2004 until 2014. Nuts' marketing campaign at its launch in 2004 used the slogan "When you really need something funny".

The circulation of the magazine declined from 2007 onwards. The average number of copies sold in the second half of 2013 was 53,342, whereas the magazine had sales of 306,802 at its peak in 2005.

On 8 August 2013, editor Dominic Smith announced their publication would no longer be sold by Co-op supermarkets. Smith withdrew the publication in response to the Co-op's request for publishers to put their 'lads' mags' in modesty bags to mask their explicit front covers. The Co-op said that it was responding to consumer concern.

In March 2014 IPC Media announced that Nuts might soon cease publication after a 30-day consultation with staff. Digital monthly sales of 8,776 (Jul-Dec 2013) suggested to industry observers that the magazine was not making a successful transition to an online platform.

The magazine's last issue was published on 29 April 2014. Lucy Pinder, who was a regular model for Nuts, appeared on the cover of the last issue. The Independent journalist Ella Alexander wrote at the time: "The magazine stayed true to its ethos right until the bitter end – passive, unthreatening, with (objectified versions of) women for everyone."

Website

http://nuts.co.uk

Rating GlobalENG.biz

Quotes

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Hugh Grant Corrects Martin Brundle After Awkward F1 Interview Mix-Up

BRUNDLE Martin
BRUNDLE Martin

I’m a big Ferrari fan.

Davina McCall Feared Menopause Symptoms Would End TV Career

MCCALL Davina
MCCALL Davina

These are just mental. But these are all real, and these are very disconcerting to me, to the point where I thought, ‘I’m not sure I can present television any more’.

Madonna Reunites With Daughter Lourdes at Confessions II London Album Launch

LEON Lourdes
LEON Lourdes

It was my idea. I felt that between a mother and a daughter in a relationship, there are a lot of things that are unspoken

Cara Delevingne Confirms Amber Heard ‘Entanglement’ After Johnny Depp Divorce

DELEVINGNE Cara
DELEVINGNE Cara

We were close for a long time, and then when they were going through the divorce, yeah, we were entangled, I suppose.”

Amanda Holden Calls Out Ex-Husband Les Dennis Over Grim Habit

HOLDEN Amanda
HOLDEN Amanda

I mean, I can relate to this, my first husband did the same thing, not my current one, who is perfect obviously.